Rimmel London debuted a breakthrough in digital technology with its innovative new Get The Look app! Now, for the very first time, you can point your smartphone at a friend, beauty ad, a photo or a person’s made-up face then virtually adopt (or recreate) a look using color-matched cosmetics by Rimmel.   Truly groundbreaking, the Get The Look uses highly-advanced real-time tracking that detects make-up on faces in print and real life. This reading is compared with Rimmel’s extensive database to...